Below, we’ll go over how share counts are pulled in from the social networks that support it where you can manually refresh those share counts.
How are Share Counts Calculated #
Hubbub Pro will only display the share counts from social networks that support doing so via an API. Hubbub Pro doesn’t keep count of the shares on its own – they are pulled in from the networks periodically.
Here are a few notes about these counts:
- The social networks keep track of shares (sometimes called engagement) and come up with a total number for each post URL.
- Hubbub Pro checks the API on page load, updating the local copy as necessary, and that’s where the counts you’re seeing on your posts come from.
- A local copy of each post’s share counts is kept to keep your pages loading quickly.
- Hubbub Pro only displays the counts that the networks gave. It doesn’t have any capabilities of actually counting the shares or manipulating them.
Options for Refreshing Social Share Counts: #
1 – Auto-refresh: This happens automatically and no action is needed on your end for this to happen.
If the share counts for the current post URL are lower when the share counts are requested from the social networks, the share counts on your post won’t update, you’ll keep the higher number. If the counts are higher than what’s currently stored locally, your counts will be updated to the higher number.
2 – Refresh Shares button in the post editor: This option is a bit different as it resets the local share count data for that post and then requests the API to get the latest share counts from the social networks.

Note: Since the data is basically wiped clean, it’s taking the actual shares that the API returns and updating your post with those shares, regardless of whether the counts are higher or lower.
We suggest using the post editor refresh share button if you feel the share counts are inaccurate or you change the URL of a post.
Please note that using this feature may result in your share counts displaying lower than before. If you aren’t sure which option to choose, feel free to email us at support@morehubbub.com.
